How can a pair of jeans that cost €250 new cost up to €400 used?

Anyone can buy Nudie Jeans Lean Dean Dry Japan selvage jeans new off the shelf, which are a perfectly even dark blue and unworn. Alternatively, choose a pre-washed version with hand-finished wear and details by a denim factory professional.

Both options have been produced in hundreds or thousands of pieces and are of equal quality.

But a pair of raw jeans that has been worn daily for a couple of years, washed infrequently, and mended when they get worn out at some point, is completely unique. There is only one pair of them in the world.

Jeans wear out individually for different people. When sitting in an office, jeans wear out the most on the back. A motorcycle mechanic has oil stains on his jeans. A father of a small child wears out his jeans at the knees as he crawls on the floor after a toddler. A guitarist's guitar pick wears out one side of the front of his jeans. A festival-goer remembers a funny memory of falling while running to a gig and leaving a mark on his jeans.

Unworn raw jeans record the wearer's life on their surface. Hard work, hobbies, accidents, renovations and parties. The jeans become individual and are born from real life, not on a designer's desk.

That is why they are valuable.

Discover our pre-worn Nudie Re-use products here: NUDIE JEANS RE-USE

Or start your own raw denim project, check out our selvage denim selection here: SELVAGE DENIM

You can find more information about selvage and dry denim jeans on our blog !